Role: Marketing Design Intern - Provided design support to creatives across Snapchat’s Brand & Growth team to bring ideas to life across the entire briefing, creative development, production, and post-production process while exploring ways to evolve the Snapchat brand through design.
Date: 06/2022 - 08/2022
Takeaway: Exploring the visual identity of a global brand, brainstorming, and designing under fast turnarounds in a high-speed working environment, while communicating with creative directors, designers, and copywriters effectively.
Date: 06/2022 - 08/2022
Takeaway: Exploring the visual identity of a global brand, brainstorming, and designing under fast turnarounds in a high-speed working environment, while communicating with creative directors, designers, and copywriters effectively.
Viral Tongue Twister Lens Youtube Ad
When a Snapchat lens goes viral, there is a short window in which we can market ourselves effectively to ensure that users know exactly where and how to access the lens. With this ask, the challenge was to develop a short and straightforward CTA ad that was eye-catching, visually engaging, on-brand, and made the call to action “open Snapchat” upfront and clear to our audience segments.
My role as a Design Intern on the project was to ideate and pitch creative concepts for the campaign, collaborate with copywriters to develop storyboard designs on Figma, support with design across the production process and provide feedback on visual treatments across deliverables.
Viral Tongue Twister Lens Youtube Ad
Figma Storyboards
Viral Tongue Twister Lens Youtube Ad
Thumbnail Design
International Friendship Day Mass Snap
Team Snapchat is notorious for sending mass snaps to users around the world during major cultural events. International Friendship Day is an especially significant celebration that goes hand in hand with Snapchat’s mission to connect friends from around the world and encourage users to commemorate the people they care about.
My role as a Design Intern on the project was to ideate and pitch creative concepts for the campaign, design stickers on Illustrator for use in the snap, collaborate with copywriters to develop storyboard designs on Figma, support with design across the production process, and provide feedback on visual treatments across deliverables. I was also asked to browse the Snap Inc. music library and select the final track that plays behind the snap.
Snap Anyone Ad
When a new feature launches on Snapchat, it is the marketing team’s responsibility to get the word out. Snap Anyone allows users to send snaps to friends who are not on Snapchat through SMS.
My role as a Design Intern on the project was to collaborate with copywriters to develop storyboard designs on Figma, arrange type and sticker layouts, support with design across the production process, and provide feedback on visual treatments across deliverables.
My role as a Design Intern on the project was to collaborate with copywriters to develop storyboard designs on Figma, arrange type and sticker layouts, support with design across the production process, and provide feedback on visual treatments across deliverables.
Live Nation Deliverables
Snapchat has partnered with Live Nation to enhance the experience of going to concerts and festivals via AR technology.
One of my responsibilities as a Design Intern at Snap Inc. was to develop social media assets for our Live Nation deliverables. These designs were posted on various festival Instagram accounts to promote Snapchat AR experiences at concerts.
Snap Creators
Deck, Layout, Typography, & Graphic Design
